Blogging is fun. The feeling of being useful through the dissemination of knowledge is among the best feelings of personal fulfillment. However, a blog can become old fast or become irrelevant if nobody is visiting for a read. As a blogger, you, therefore, have to know what you need to do to ensure that your blog reaches your intended audience.
Coming up with a good blog is as a result of your own personal skills coupled with tools that will make your blog more visible on internet searches. Here are 7 free tools that will improve your blogging tremendously.
1. WordPress: Blogging Platform
Having a good home for your content is the first thing you should think of. WordPress has earned a good reputation and popularity as an efficient Content Management System (CMS) which makes it a great tool for blogging. It has all the features you need to make your blogs stand out. It is free to download and use. You only pay for domain and web hosting.
2. Canva: Design Tool
A blog that only comprises of text does not appeal to most of the audience. It is for this reason that you will need Canva to help you add visuals to your blog. This great tool enables a blogger to add images such as charts and info-graphics that aids in breaking text at chosen intervals to enhance the digestibility of the blog.
3. Grammarly: Writing Tool
A blog that contains aspects of poor grammar and spelling errors will put off your audience from the onset. Sometimes you may miss some errors in your text even after you have proofread it several times. Grammarly becomes an important tool if you are dedicated to delivering error-free blogs.
4. Google Keyword Planner&Long Tail Pro: Keyword Research Tools
Keywords are what people use these days to make their content visible on the internet. A good selection and use of keywords for your blog will make it easier to find when a user searches for content on Google or other search engines. Google Keyword Planner & Long Tail Pro helps you during keyword research. All you need to do is feed it with seed keywords and it will give back a suggestion of search terms together with the number of people who search for those terms in a month.
5. BuzzSumo: Influencer Marketing Tool
After choosing keywords, you will need to come up with a good topic that will go hand-in-hand with the keywords. There are a number of established methods for you to come up with great topics but coming up with a topic based on existing blogs is the most powerful method of all. BuzzSumo enables you to find those popular blogs that have been widely shared on social media. All you have to do is run a search using your main keyword and BuzzSumo will list the most shared blog posts including the most recent ones.
6. Yoast SEO: SEO Tool
Search Engine Optimization (SEO) is a sure way of driving traffic to your website. As you start blogging, very few people will know about your blog. You will, therefore, need to increase your audience if your blog is to be of use. Yoast SEO is a plug-in that helps a blogger to improve on-page SEO requirements. It helps in the setup of Meta titles, Meta descriptions and creating sitemaps.
7. Hemmingway Editor:
If you do not want your blogs to turn away the potential audience, learn to keep the language simple to be understood by all. Being too technical in your language may appeal to some people who have advanced in their education but it will exclude others. The Hemmingway editor helps you assess your post’s readability. It gives you the estimated grade level of your blog post.
All in all, you need to take into consideration that these blogging tools will work effectively if you have great content and in a consistent manner. Blogging tools will help you to create a successful blog by boosting content that you initially had to be more appealing and enticing to your audience.
Mashum is a Blogger, Entrepreneur & Online Marketing Expert. He is the co-founder of Online Marketing Tools that help the online marketer to find the best tools